Company Info

Holiday Villa Hotels & Resorts, based in Kuala Lumpur, Malaysia, is an international hotel brand proudly operating 26 hotels across 5 countries.  Our diverse portfolio includes city hotels, beach resorts, and pool villas, with a comprehensive room inventory of 5,246 rooms.

In 2022, we formed a joint venture partnership with GreenTree Inns Hotel Management Group (GTI), the parent company of GreenTree Hospitality Group Ltd. (GHG), a subsidiary listed on the New York Stock Exchange (NYSE).  With a portfolio of 5,200 hotels and 400,000 guest rooms worldwide, this partnership opens new growth opportunities for Holiday Villa, particularly in the United States, the People’s Republic of China, and ASEAN.

Through this collaboration, our portfolio in the People’s Republic of China has expanded significantly.  This includes the opening of the eco-friendly Holiday Villa Hotel & Suites Weihai in Shandong in August 2024, followed by the soft launch of the iconic Holiday Villa Resorts & Suites Zilin Mountain in Guizhou in October 2024.  In 2025, we look forward to unveiling another exclusive resort, Holiday Villa Spring Resort & Suites Hengyang in Hunan.  The partnership has also paved the way for the first GreenTree property in Malaysia – GreenTree Hotel Johor Bahru City Centre, scheduled to open in 2026.

In Malaysia, the highly anticipated Holiday Villa Hotel & Residence Kuala Lumpur City Centre is set to welcome guests in the third quarter of 2025, while the 206-room Holiday Villa Terengganu remains on track for completion in the fourth quarter of the year.

Holiday Villa Hotels & Resorts operates through various business models with our esteemed partners through joint ventures, management services, or licensing agreements (similar to franchises). This approach allows us to expand our global presence and cultivate lasting, mutually beneficial relationships with partners who share our unwavering commitment to good international standards of hospitality services.

Our tagline, “Let Us Manja U,” embodies the exceptional service and dedication we instil in all our staff as we strive to deliver a unique and pampering experience to our customers. “Manja” is the Malay word for “to pamper.”

Our Positioning Statement

Holiday Villa Hotels & Resorts positions itself as global leisure and business class hotels, resorts and service apartments offering our unique brand of Malaysian hospitality while up keeping international trends and standards

Our People

With a current workforce of about 5,100 worldwide, we take pride in our cross-border management team. Collectively, the team possess an unparalleled depth of knowledge and experience in the hospitality industry. We place high emphasis on staff development within the group, from rank and file, supervisory and management levels.

Our Brand Name

Our mission is to be recognised as a premiere hospitality management group. Holiday Villa is a registered trademark in Asia, Europe, Middle East and United Kingdom.

Our people With a current workforce of about 5,100 worldwide, we take pride in our cross-border management team.  Collectively, the team possess an unparalleled depth of knowledge and experience in the hospitality industry. We place high emphasis on staff development within the group, from rank and file, supervisory and management  levels.
“Our mission is to be recognised as a premiere hospitality management group. Holiday Villa is a registered trademark in Asia, Europe, Middle East and United Kingdom.”
Our History Captivated by the serene beauty of peninsular Malaysia’s east coast beaches, Tan Sri Dato’ Azman Shah Dato’ Seri Haron and Puan Sri Datin Mavis Masri Azman bought their first hotel in 1987 in Cherating, on the east coast of Malaysia. Thus incorporated in year 1987, Alangka-Suka Hotels & Resorts Berhad (a subsidiary of the public-listed Advance Synergy Berhad) to manage the brand’s operations, acquisition and subsequent expansion. Today, Holiday Villa Hotels & Resorts is the leading Malaysian global hospitality company, with properties spanning across the globe from its homeland in Malaysia to Indonesia, P R China, Qatar, Saudi Arabia, and Japan.
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